The company sees each contract as an agreement not between a business and its customers, but between partners who wish to create a close and mutually beneficial long-term relationship. This will help to provide greater long-term profits through referrals and repeat business. Motivating The Masses must also be able to maintain financial balance, charging a high value for its services, and delivering an even higher value to its clients.

As one of Lisa Nichols’ first business coaches and strategist, Sherita, P.A.'s Founder, has found memories of actually naming “Motivating The Masses” as she and Lisa stood in line at the LA County Registrar’s office (2000)

  • Nearly half of the world's population is at risk of malaria
  • Malaria is a life-threatening disease caused by parasites that are transmitted to people through the bites of infected female Anopheles mosquitoes
  • In 2015, 91 countries and areas had ongoing malaria transmission
  • Malaria is preventable and curable, and increased efforts are dramatically reducing the malaria burden in many places
  • Increased prevention and control measures have led to a 29% reduction in malaria mortality rates globally since 2010
  • Between 2010 and 2015, malaria incidence among populations at risk (the rate of new cases) fell by 21% globally. In that same period, malaria mortality rates among populations at risk fell by 29% globally among all age groups, and by 35% among children under 5.

Paicines, CA -- Recently receiving a $60,000 grant, the Stork Peterkin Foundation (Wild Farmers Project) is making a difference in Northern California. Their mission is to preserve, protect, and restore, wildlife and habitat; while bringing greater understanding of the connection, and the interaction necessary, for the well-being and sustainability of communities, the wilderness and its inhabitants.

As just one of their several projects, in collaboration with Ryan O'Dell, Ecological Specialist, Rare Native Wildflower Specialist, Botanist, Forensic Bonaist, Soils Scientist, Paleontologist from the U.S. Bureau of Land Management. SPIF’s Wild Farmer’s project led a wildflower walk through a preserve in Northern CA.

Wildfarmers believes that everything is interconnected. Strengthening humanity through the restoration of habitat. In addition to wilderness and wildlife habitat, they focus on business development, arts and culture, secure archive to store culture and nature for future generations, and all facets of the human community. Without a strong secure life and future, out of balance humanity cannot address the problems of regeneration of the environment. Individuals struggling to survive have no interest in or room for thought about the need for wilderness conservation. Without a secure way to store information we will not be able to pass on wilderness and cultural experiences to future generations. Wilderness and wilderness conservation is a misnomer for indigenous and native forest and land management strategies.

P.A.'s Founder established the Stork Peterkin Foundation and has provided continual nonprofit management and business consulting for Founder, Veronica Stork since 2010. 

Located in Washington, DC and founded by Dr. Sam Hancock, EmeraldPlanet (EP) is a not-for-profit 501(c)(3) organization, promoting protection of the environment, and alternative energy sources.  Their “Power for Peace” program provides disaster recovery capabilities both before and after a disaster, by creative use of nature’s own renewable resources, pre-planning security, and emergency procedures.  EP’s United Nations programs, in accordance with the United Nations Global Compact, is identifying major corporations, research institutions, universities, and small-to-medium-scale enterprises that can provide specialized processes, services, products, technologies, and programs in fulfillment of its ten principles.  See more at

Philanthropy Alliance’s Founder, Sherita Herring, established the organization’s nonprofit in 2011, while also appearing on EmeraldPlanet TV and offering business development strategies.

Established in Texas with Paris Operations Abroad, the Wells International Foundation (WIF) is focused on taking youth abroad to Paris for exposure to the arts.  WIF’s mission is to also empower women and persons of African descent to realize their highest potential through literacy and other educational and cultural programs.  

P.A. established the Wells International Foundation and provided nonprofit management and business consulting for Founder, Monique Wells (2016).

Pakistan – The population of Pakistan at present is estimated over 200 Million. The majority of the people, especially in villages and small towns, are poor. Non-provision of adequate medical and educational facilities, safe drinking water, means of earning the livelihood and basic necessities of life have added to their miseries. In addition, orphans and special children do require special attention of the society. Moved by the miseries and sufferings of the poor, orphans and special children, Al-Sharif Foundation was conceived by its Founder Trustee, Choudhary Muhammad Sharif, to be established as a non-profit, non-government, welfare and philanthropic organization dedicated to helping them irrespective of their religion, caste and sect. Al Sharif Foundation is dedicated to helping the underprivileged and destitute, irrespective of Religion, Caste or Sect, to enable them to lead an honorable and comfortable life.

P.A. established the Al Sharif Foundation and provided nonprofit management and coaching for Founder Choudhary Muhammad Sharif (2016). 

Just months before the highly publicized 1992 Civil Unrest, young Mark Ridley-Thomas was newly elected as City Councilman. During this time banks and stores were closing, along with the factories; social services were inefficient and under–resourced.  Jobs disappeared in a deep recession, and there were long waits at down-sized public agencies.  Teen centers and youth programs had closed; meanwhile, ran rapid in South LA.  

These and other economic and social conditions drove community activists and advocates to speak out and demand accountability from their local government.  After taking office, Ridley-Thomas' and his constituents now had access to a new set of tools to build a permanent vehicle for citizen leadership, establishing the Empowerment Congress.  The Empowerment Congress created a structure to channel that activism and coordinate advocacy efforts.  The Civil Unrest fires of 1992 further ignited the civic resolve of the constituents, pushing the Empowerment Congress into full gear, with a straightforward motto to Educate, Engage, Empower.

From its beginnings with a meager 30-40 community members meeting, now more than 20 years later the annual Empowerment Congress summit draws hundreds.  Initially, much attention had been directed at police brutality issues, which dominated the political climate of the time.  And yet, after over two decades, law enforcement and community issues still remains a focus, in addition to persistent racial and economic disparities in every aspect of the community environment – education, wages, housing, health. More than ever, the Empowerment Congress is needed to equip residents to put forth an agenda representing their interests.

January 1992 – Sherita Herring served as a presenter, with former Governor Gray Davis delivering the keynote address.  Over 500 constituents, community leaders and city officials were in attendance. 

Ithaca, NY – Restore the Earth Foundation is restoring 1 million acres in the Mississippi River Basin, North America’s Amazon.  After the Deepwater Horizon Oil Spill in 2010, Restore the Earth secured funding and implemented the very first marsh restoration using their Gulf SaverTM Bag initiative on oil soiled wetlands, in partnership with the Louisiana Department of Wildlife & Fisheries.  Following this initiative, multiple Gulf Saver wetland restoration and reforestation projects have resulted in successful Louisiana wetland and wildlife habitat restoration in this area.    

See more about the Mississippi River Basin/Delta at

P.A. established Restore the Earth Foundation and provided nonprofit management and coaching for Co-Founder PJ Marshall (2010). 

Philanthropy Alliance Partners & Collaborations Making Global Change . . .​

Hudson, FL -- In addition to the over 900,000 police officers nation-wide, that are sworn to protect and serve, there are thousands of first responders (firefighters, emergency medical technicians/paramedics), that also risk and sometimes lose their lives every year. 

Of the 2,977 victims killed in the September 11 attacks, 411 were emergency workers in New York who responded to the World Trade Center (343 firefighters including a chaplain and two paramedics); 37 police officers of Port Authority of NY and NJ Police Departments); 23 police officers of the NYPD; and 8 emergency medical technicians and paramedics from private emergency medical services. 

Turning tragedy into triumph, Chrissy Johnson has formed the Off-Road United Foundation, Inc. (ORU).  Through ORU’s primary program, Krawl’n for the Fallen, they have aided the families of fallen first responders by helping them to heal and rebuild their lives; while also offering additional services to shape strong municipal alliances, empower youth, and bridge the gap between law enforcement and communities. 

P.A. established the Off-Road United Foundation and provided nonprofit management and coaching for Founder Chrissy Johnson (2018). 

Philip Auerbach, Founder, and Executive Director Spencer Gould are the principals of the Auerbach Global-Impact Foundation, an organization focused on providing continual resources for nonprofits.

Sherita Herring not only serves as an Advisory Board Member, she was also instrumental in securing the tax-exempt status for the organization, while providing comprehensive business coaching.

As a Rock and Roll Hall of Fame funk superstar, Bootsy Collins (Parliament-Funkadelic and James Brown), joined Little Kids Rock’s Honorary Board when he visited a Jersey City LKR class and donated a bass guitar. Bootsy gave the kids a bass lesson and rapped with them while they played the blues.  This is just one of the examples of how this mega Funkateer is making a difference with youth all over the world.

BCF’s “Say it Loud-An-Instrument-4-Every-Child” program is designed for the preservation and education of past, present and future program, to keep the youth motivated and educated through music, while learning how to become major players in the music arena. While building a circle of trust, participants learn the secrets of keeping music alive for future generations to come.

P.A. established the Bootsy Collins Foundation and provided nonprofit management and coaching for Bootsy and Patti Collins (2009). 

University of Central Arkansas (UCA)

During the Fall of 2019, Sherita Herring served as a Faculty for the University of Central Arkansas (UCA) Outreach Department in Conway, AR, teaching Grant Writing Courses.   For more than 30 years, Sherita has provided consulting and grant procurement strategies for local, national and international NGOs (non-governmental organizations/nonprofits), by raising over $30 million, establishing more than 600 global agencies, and coaching celebrities, professional athletes and political leaders.  As an international, motivating speaker, she has successfully inspired and empowered thousands.  On a grassroots level, she has worked with various organizations all over the world, including more than 14 countries.  Sherita is honored to offer her expertise at such a prestigious University.

In 2001 James K. Hahn became the 40th mayor of Los Angeles, a sprawling city at the center of the nation’s film and television industry, where he served until 2005. 

Prior to his term as mayor, Hahn served in several other capacities for the city of Los Angeles, including deputy city attorney (1975–1979), city controller (1981–1985) and city attorney (1985–2001).  Hahn is the only individual in the city's history to have been elected to all three citywide offices.  He is currently a sitting judge on the Los Angeles County Superior Court.

In 2005, Sherita Herring was honored to receive an accommodation from Mayor Hahn for her outstanding work and dedication to Los Angeles’ 3.7 million residents.

Los Angeles, CA – African American History Art Exhibit (Evolution of the Revolution (ER)) at the California African American Museum (CAAM).  The 6-month exhibition was an immersive, multi-media installation created by Surreal Box Cinema, an artistic duo formed by Lead Artist Lynn Rossi (photographer/set designer) and Nichelle Evans (set designer/conceptual artist). 

Reaching beyond the walls and boarders, the artists, along with national and international collaborations, including the exhibition entryway being created by Crushow Herring, virtuoso artist (aka #SHOWZART); the exhibit also hosted youth workshops for set-design, murals, photography and more, while facilitating a series of webinars for adult artists and others, including an alliance with a Paris art exhibit, and speakers.

Working with the Lead Artist and CAAM Directors, P.A. President served as Exhibit Coordinator, while also designing the marketing strategy, and community outreach efforts for the youth workshops, program design, etc. (2016)

At the Annual Recognition Banquet held on February 3, 2012 at Los Angeles City Hall (Tom Bradley Tower, 27th floor) the SKIDROW 3on3 Streetball Leaguerecognized Advisory Board Members: Sherita Herring, Jose Egurbide/Deputy City Attorney, Casey Jones/Sea Jay Films, Pastor Jeffery R. Thomas and Umar Hakim, Humanitarian Day (ILM), along with Councilwoman Jan Perry and her staff; along with various organizations and agencies that supported Skid Row’s organization, including the Los Angeles Police Department (Central Division), Venice Beach League, Hollywood Hoops, Pismo Beach, Union Rescue Mission, Freemont All-Stars and others (2012).  

"Working passionately for those who gave us fatherland,

for those who built the Mexico we have today and those who dreamed of a different, successful and triumphant Mexico." - Vicente Fox

Guanajuato, Mexico – Founded by former President of Mexico, Vicente Fox and First Lady Marta Sahagun de Fox, Centro Fox’s goals are to contribute to the formation of new leaders through social values that promote equity, thus promoting the ideas and actions of their participants.  In addition, by promoting women's participation and social co-responsibility, they are committed to carrying out innovative actions to have a greater impact.

Centro Fox has a responsibility and a fundamental commitment to the human being, as a recipient of cultural goods and as a beginning and end of social life, economics and politics, which will always be to serve the human being and not the human being to serve these activities. Therefore, economics and politics must be in accordance with the general will and the interests of society, based on ethical principles, such as: the common good, respect, solidarity, social justice and an efficient use of resources and assets of society.

At Centro Fox, we support those who want to potentiate their knowledge and develop innovative projects, with our several programs.

P.A. President provided business strategy and grant procurement coaching for President Vicente Fox, Centro Fox Board of Directors, staff and local organizations in Mexico (2015).

As a world-renowned actor, comedian, writer, game show host, and star of the Emmy-nominated ABC show 'black-ish', it’s no secret that Anthony Anderson is serious about his work and career.

He has starred in his own sitcom, All About the Andersons, as well as The Bernie Mac Show during its fifth and final season. He is known for his leading roles in drama series K-Ville, The Shield and as NYPD Detective Kevin Bernard on Law & Order. He has had major roles in feature films such as Me, Myself & Irene (2000), Kangaroo Jack (2003), Agent Cody Banks 2: Destination London (2004), The Departed (2006), Transformers (2007), and Scream 4 (2011).  Anderson is a regular judge on Food Network's Iron Chef America. Since September 2014, he has served as an executive producer and starred as Andre Johnson on the ABC sitcom Black-ish. As of June 2016, he has served as host of the ABC version of the game show To Tell the Truth. In addition, he has served as guest panelist for various game shows.

Until recent years, many were not aware how serious he also is about his health and combatting diabetes, in which he was diagnosed in 2002.  Because of his interest in furthering his cause and educating about diabetes, while speaking to youth about combatting obesity, Anderson consulted with P.A. President, Sherita Herring, regarding the nonprofit industry and grant procurement to further his cause (2017).

Hurricane Katrina (August 23, 2005) -- According to Wikipedia, Hurricane Katrina, was an extremely destructive and deadly tropical cyclone.  It was one of the costliest natural disasters, and one of the five deadliest hurricanes in the history of the United States.

  • In New Orleans, the levees were designed for Category 3, but Katrina peaked at a Category 5 hurricane, with winds up to 175 mph.
  • The final death toll was at 1,836, primarily from Louisiana (1,577) and Mississippi (238). More than half of these victims were senior citizens.
  • 705 people are reported as still missing, as a result of Hurricane Katrina.

P.A., President, Sherita Herring, formerly Kreative Images Foundation, immediately recognized the need and launched the first Hurricane Katrina national database to house homeless victims.

Some of CEF’s primary goals are to: 1) Contribute to already existing public school music programs 2) Bring instruction into schools that don’t have a music program, or have a very limited program 3) Help students to obtain musical instruments, and so much more.  See feature on abc news about record breaking Mt. Kilimanjaro climate at Video  See more about Anne and the CEF organization at

Sherita Herring (P.A. President) has served as a long-time business strategist for Anne Lorimor, while also establishing the tax-exempt organization (2016).

Inaugural National Nonprofit Day NND – August 17, 2017

Somewhere a volunteer reads to school children. A patient receives study medication. In D.C., a speaker testifies before Congress. On August 17, National Nonprofit Day reminds us that each of these scenes is possible because of the work by capable men, women and organizations.  National Nonprofit Day recognizes more than their primary altruistic goals such as awareness, research, and aid, but it also recognizes the added positive impacts nonprofits have on communities. 

For example, following the recent U.S. recession, in 2012 the nonprofit sector provided 5.4% of the nation's entire GDP (gross domestic product), or $887.3 billion; continuously employing nurses, web developers, lawyers, computer engineers and more (sources: John Hopkins and Tactical Philanthropy Advisors reports).

HOW TO OBSERVE - Take some time to learn more about nonprofits. Understanding that the funding for these organizations often satisfies more than the mission statement will help us see the benefits of supporting nonprofit organizations. Visit to find out more and use #NationalNonprofitDay to share on social media.

HISTORY - Sherita Herring with Kreative Images Foundation founded National Nonprofit Day to educate, enlighten and empower others to make a difference, while acknowledging those that are in the trenches, impacting lives every day – the Change-Makers of the World! 

August 17 is significant because the Tariff Act of 1894 imposed the first federal income tax on corporations which included exemptions for nonprofit corporations and charitable institutions. With a few modifications, nonprofit exemption remains a solid part of law, and has served significant benefits, both for communities and the economy.

The Registrar at National Day Calendar declared National Nonprofit Day to be observed annually in 2017. 

Former Candidate -- Sherita Herring for City Council (9th District) - 2012

Why Did She Run? She wanted to make a broader difference. 

Running for office totally separate from the Philanthropy Alliance Foundation, Sherita's campaign was supported overwhelmingly by community residents and local businesses, while also having the support of actor Keith David, Comedian Michael Colyar, Motivational speakers Les Brown and Lisa Nichols, business mogul Berny Dohrmann, Rev. Norman Copeland and so many others.

Sherita had been an advocate for community and impacting those in the political arena for more than 20 years.  In the political arena, She had worked on several campaigns, i.e., Supervisor Mark Ridley-Thomas (Assembly seat), Mervyn Dymally (Assembly seat), while aiding with organizing political rallies and press conferences (Black American Political Association of California).  As a seasoned community organizer, business owner, motivational speaker, radio host, bestselling author and soldier for social causes, Sherita continued to touch the masses through her knowledge, guidance and facilitation of workshops; annually training thousands of churches, business executives, community leaders and grassroots organizations in the following areas: corporate governance/board development, nonprofit management, program development, grant procurement, for-profit/nonprofit collaboration and community sustainability efforts.  

Through all of her efforts, her goal was to ultimately continue to strengthen the inner core of the South LA communities by creating more jobs, reducing crime, enhancing literacy, building stronger families, serving the elderly, empowering youth, aiding veterans and providing programs for the disabled.

Operating formerly as the Founder of the Kreative Images Foundation (est. 1994), Philanthropy Alliance's President, Sherita Herring, has a history of astonishing accomplishments; helping organizations secure over $30 million in funding, while initiating the establishment of more than 600 organizations, operating in more than 14+ countries.

Often called a philanthropic renaissance woman, Sherita is known for her focus on philanthropy and impeccable services, while speaking and facilitating trainings all over the globe.  Sherita has worked with international community leaders and notable clients, like former President of Mexico, Vicente Fox, the First Lady, their staff, and local leaders in Mexico.  In addition, her philanthropic, strategic footprint is represented in Pakistan, Paris France, Uganda, Cambodia, Australia, Belgium, Canada, Central America, China, England, Germany, Ghana, Guatemala, Haiti, India, Namibia, Nicaragua, the Philippines, Sierra Leone, South Africa, Trinidad, Tobago, and other far-reaching municipalities.

 Sherita has also provided business consulting throughout Europe, and from coast-to-coast in the U.S., combining her expertise in strategic planning, assessment, grant writing, fundraising, board development and virtual training – all efforts to help clients "Make A Difference" in the world.

"The Billion Dollar Man" Bob Circosta is TV's ORIGINAL Home Shopping host and helped create the multi-billion dollar TV home shopping industry. 

Over the past 30 years, Bob has logged over 25,000 hours of LIVE selling on television... made over 75,000 separate product presentations... and has, individually, sold over ONE BILLION DOLLARS in merchandise. 

Recently, Bob received the first-ever "HSN LEGEND AWARD" for his contributions and lifetime achievements in the electronic retailing industry.

Bob's breakthrough strategies have been proven in the real world and featured on NBC's Dateline, ABC's Good Morning America, The Today Show, 20/20, USA Today and the Wall Street Journal. 

Today, Bob helps corporations, small businesses, entrepreneurs and people from all walks of life sell more of what they have. And now, Bob - and his team - are ready to super-charge your sales!

In addition to being a dear friend to Sherita Herring, they both are faculty at the renowned business forum, CEO Space International (member since 1999)

Belize -- By founding the Advanced Integrated Medicine & Surgery Foundation (AIMS-F) along with his wife and partner, Dr. Alice Pien Milgrom, Dr. Asher Milgrom’s ultimate purpose is to also address the immediate needs that are lacking in health care for disadvantaged populations, with our initial strategies being executed in Belize.  

P.A. established the AIMS Foundation and provided nonprofit management and business consulting for Founder, Dr. Asher Milgrom (2017).

The Inventors Center of Kansas City (ICKC) is a 501c3 nonprofit organization dedicated to providing inventors and product developers networks, resources & tools to develop ideas into viable products.

ICKC helps first-time inventors bring their ideas to fruition, serving as a source of education and a guide to entrepreneurial success.

P.A. established the nonprofit Foundation and provided nonprofit management and coaching for President Emeritus Carie Jeske (2009).

The goal for the GOTNI-USA African Leadership Conference was to create operational collaborative opportunities between the United States and Nigeria.  To accomplish this, GOTNI-USA’s objective was to establish a “Triangle of Trust” with tangible strategies to achieve this Trans-Atlantic execution.

Held on July 9, 2017 in the Washington, DC area, this would prove to be advantageous for all, by creating outcomes for those that attended, thereby establishing linked relationships that lead to concrete deliverables. 

Why is the “Triangle of Trust” needed?

From terrorist, economic and trade reports, to Facebook and email scams, many Americans have either experienced or heard about bad experiences when dealing with nations outside of the U.S.

The conference’s proposed efforts were geared toward developing strategies that would deal with compliance, transparency and enforcement, to build trust and understanding with individuals, companies and governments.

P.A.’s President established the GOTNI-USA nonprofit, while intricately working with Nigerian and U.S. leaders to host the African Leadership Conference, along with Linus Okori, GOTNI Founder and President.


New Orleans, LA -- -- Tierra Foundation focuses on climate mitigation, climate adaptation, resilience, wetland restoration, and integrated water resource management. Tierra aims to improve quality of life and the environment by combining scientific and technical expertise with entrepreneurial innovation to develop market-based solutions for landowners, corporations, nonprofits and government entities.  A key goal is to further the achievements of Tierra Resources with no limitations on who can be served.

P.A. formed the Tierra Foundation and provided nonprofit management and coaching for Founder Sarah Mack (2016).

Advocate for Incarcerated Prisoners -- The United States makes up just five percent of the world's population, but incarcerates 25 percent of the world's prisoners.  In the U.S., there are nearly $1.6 million in state and federal U.S. prisons, according to the Justice Department’s Bureau of Justice Statistics (BJS).

In addition, the recidivism (return to prison) rate is extremely high.  It’s reported that Inmates who break the law repeatedly can spend years going in and out of the system. Recent studies found that 67.8% of former state prisoners who were released in 2005, were re-arrested within three years, according to The Daily Beast. That figure shot up to 76.6% when considering those who were re-arrested within five years of their release.

Even with the above grim statistics, our President, Sherita Herring-Oglesby, successfully reduced the recidivism rate of her participating inmates at the California Institution for Men (Chino), one of the largest prisons in the world, housing over 6,000.  Working directly with the prisoners, Ms. Herring volunteered at the prison for 1½ years (2001-2002), providing male inmates with the skill sets to make positive and productive changes in their lives.  The Prison 2 Prosperity (P2P) Project provided life-skills and job readiness training to better equip the men for employment procurement and job sustainability.

Because of the success of the program, the Chaplain at the prison wrote, “The feedback has been very positive.  In addition, we have received contacts from inmates who have since paroled, expressing how the program has aided in their transition back to society.  Sherita's program is an invaluable service to CIM and the State of California.”

As one of the world’s most renowned motivational speakers, Les Brown is a dynamic personality and highly-sought-after resource in business and professional circles.

For nearly 20 years, P.A. Founder, Sherita Herring-Oglesby has been proud to be a friend and colleague, where she has spoken on some of the same stages with Les, at CEO Space Business Forums, Master Connector event, and several George Fraser Power Networking Conferences, while also providing extensive coaching and consultations for Les and his affiliates. She has also appeared ON-THE-AIR, with Les on KFWB News Talk 980, in Los Angeles, CA.

Costa Mesa, CA -- Prior to when most other states had not considered equipping patrol cars with in-car cameras, in 1997 the City of Costa Mesa, California Police Department was ahead of the curve.   

Later in 2000, the Department of Justice's Office of Community Oriented Policing Services (COPS) created the In-Car Camera Incentive Program. The program provided financial aid to state police and highway patrol agencies for the sole purpose of purchasing and installing in-car camera systems. The first federal awards were dispersed in 2000, and, by the end of 2003, 47 states and the District of Columbia had received a total of more than 21 million dollars in federal assistance for the purchase of in-car cameras. 

Prior to the COPS Office In-Car Camera Incentive Program, 11 percent of the state police and highway patrol vehicles were equipped with in-car cameras.  By 2004, 72 percent of the state police and highway patrol vehicles used for patrol were equipped with video systems, and this number has continued to increase.  In the early inception, during a three-year span, the number of in-car camera systems grew from 3,400 to 17,500. Twenty-five percent (4,500) of the in-car camera systems were purchased through the COPS Office incentive program.

In May 1997 P.A.’s President, Sherita Herring, served on the Law Enforcement Block Grant Committee to aid in securing in-car cameras for the Costa Mesa Police Department.

Motivating The Masses offers small business owners, managers and entrepreneurs a reliable, high-quality resource for business coaching and professional and management development on both a local and national scale.  Its mission is to help clients develop the strategy, motivation and accountability required to succeed in their business and personal lives. 

A project that was proposed to create over 300 jobs in the Watts community was derailed by the death of the Lead Contractor and Grant Recipient, Rodney Shepard. 

Prior to his death, there was a great celebration on March 16, 2014, as dozens gathered to celebrate the groundbreaking of the new industrial building in Watts, which was going to be the first such project for the South L.A. community in more than 40 years. The building, a project of Lanzit Industrial Park, LLC, would have been a 46,000-square facility for both offices and light manufacturing.

The late Rodney Shepard, a South Los Angeles land developer, was leading the Lanzit project.  At the groundbreaking he stated, "This development will bring economic security and good, stable, manufacturing jobs back here where they belong."

Attendees included Democratic Congresswoman Janice Hahn, and former L.A. City Councilwoman Jan Perry, each of whom had vested interests in the economic health of the Watts Community.

Serving as the Community Outreach Project Manager for the Lanzit Industrial Development Project – a $14 million dollar project in Watts, CA, P.A. Executive, Sherita Herring was honored to be a part of such a significant venture with her friend and colleague, Rodney Shepard (RIP my friend).

She recently coached and consulted with Oscar winner Hilary Swank and legendary actress Tippi Hedren to advance their philanthropic efforts to rescue animals, while consulting with clergy at Fletcher Seminary in San Antonio, TX.  She also aided in establishing the Black Entertainment Museum Foundation in Los Angeles and worked with organizations installing clean water systems in Nigeria. ​

Cambodia -- Books N Pillows (BNP) is an international nonprofit in South East Asia, Cambodia. Our mission is to empower orphans to become future entrepreneurs and break out of their poverty cycle. BNP provides shelter, education and medical assistance to the children and ultimately creates a platform so that they can become self-sustaining, financially independent, and equipped with marketable skills.

P.A. established Books N Pillows and provided nonprofit management and business coaching for Founder Enna Chiang (2015).

Below, witness the Global Impact of some of our clients and collaborations, where Sherita and the Alliance have established nonprofits, collaborated on projects, facilitated workshops, and provided extensive advocacy efforts, dating back to the mid 90s.    She has aided Pakistani orphans, initiated housing for survivors of Hurricane Katrina, and helped to secure in-vehicle cameras for the Costa Mesa, CA Police Department.  In addition to the aforementioned, we have an extensive history of philanthropy and economic development, while advocating for the disenfranchised, as seen below, thru our partial list of Difference Makers:

San Dimas, CA -- In addition to Rain Forest conservation, Planet Rehab (PR) seeks to provide informational forums to help others - especially children - understand the importance of developing strategies to preserve our planet.

PR’s environmental education programs involve youth groups such as girl scouts, boy scouts, 4-H clubs, school clubs and classes, junior garden clubs, church youth fellowships and many others.  Lead by Gary Mitchell, the involved youth have the opportunity to participate in community service environmental projects such as litter control, recycling, beautification, tree planting, soil conservation, environmental education, and more. 

P.A. established Planet Rehab and provided nonprofit management and business consulting for Founder, Gary Curtis Mitchell (2006).

According to the latest World Malaria Report released in November 2017, there were 216 million 

             cases of malaria in 2016, up from 211 million cases in 2015. The estimated number of 

              malaria deaths stood at 445 000 in 2016, a similar number to the previous year (446 000).

                 The World Health Organization reveals the following statistics for malaria:

2017 - PA President is proud of the fact that she aided in establishing the nonprofit for the National Center for a Better Humanity, NFP (NC4aBH), that has development an effective malaria vaccine with late Founder Oz Schaefer (RIP my friend). 

Featured on abc's World News -- As a world-record holder at 89 years old, Anne Lorimor is the oldest person EVER to climb the renowned Mt. Kilimanjaro (July 26, 2019). She is also the founder of Creating Exciting Futures (CEF).  CEF is a public charitable tax-exempt organization, focused onpromoting learning by offering opportunities for youth to experience life through music programs and career opportunities. 

With Sherita serving as a Faculty Member since 2009, CEO Space is an exclusive business conference, offering comprehensive strategies for entrepreneurs and their teams, helping them to flourish by cooperatively sharing knowledge and resources.

The forum's purpose is to provide access to resources, education, and new connections all through cooperative methodologies needed to accelerate businesses. Five times a year, CEO Space hosts business owners, CEOs, and professionals from almost every industry imaginable – and from all corners of the globe.

Through practical keynotes, interactive workshops, total capital education, and tons of cooperative networking, global entrepreneurs learn new business skill sets, new ideas to consider, and new language needed to move their businesses forward.

Sherita has been a member since 1999.

Through established global relationships, we're empowering individuals, sustaining communities, and strengthening international municipalities through grassroots alliances.

Message from Health is by Design (Aug 16, 2018) - "Sherita, just wanted to take a minute to say thank you for all your help with the grant writing Boot Camp.  I am proud to say that I landed my first Grant ever this week in the amount of $25,000. Couldn't  have done it without you!! Thank you so much."  Ida Williams

Located in Altamonte Springs, FL, ​Health By Design USA Inc. is a nonprofit organization that is dedicated to addressing the extreme obesity and related health problems among children and adults in our community.

Their programs teach people how to translate science-based nutrition information into a realistic healthy meal plan. The organization's helpful tips help the community navigate restaurant menus, the grocery store shelves and the supplement aisle in health food stores so as to make better food choices for:

  • Healthy eating on hectic schedules
  • Healthy meals on shoe-string budgets
  • Planning and preparing your favorite ethnic meals
  • Dealing with sugar, salt and fat

Cincinnati, OH -- The Bootsy Collins Foundation (BCF) was established to promote learning by offering opportunities for participants to experience life through music programs and career opportunities.  As a nonprofit 501(c) 3 organization, BCF is focused on providing a means of reaching youth and teens through fun, constructive musical and educational activities –  instilling confidence and character necessary for them to grow into productive members of society and responsible adults.

San Diego, CA -- SAN DIEGO (AP) — November 12, 2011, Myrlie Evers, the widow of Medgar Evers, broke a bottle of champagne against the hull of a new Navy ship that was been named in honor of the slain civil rights leader.  Myrlie Evers was among a thousand people who attended the christening of the USNS Medgar Evers in San Diego.  Medgar Evers, a World War II veteran and field secretary for the NAACP, was shot to death in 1963.

Naval officials, politicians, local citizens and members of the National Association for the Advancement of Colored People were on hand to hear a speech honoring Evers by Ray Mabus, the Secretary of the Navy.

The 689-foot cargo delivers food, ammunition, fuel and other provisions to Navy combat ships at sea.  The vessel was built in San Diego by General Dynamics NASSCO.

Philanthropy Alliance President, Sherita Herring, has provided continuous consulting with the Medgar Evers Institute and Myrlie Evers. 

​​Philanthropy Alliance Foundation